TikTok is no longer just an app for fun videos—it has become a money-making machine for smart content creators. Many young Ghanaians are now earning money from TikTok without needing thousands of followers. If you have a smartphone and internet access, you can start making money today.
In this guide, I’ll show you five simple ways to earn money on TikTok in Ghana and how to get started.
1. Join the TikTok Creator Fund (If Available in Ghana)
TikTok pays eligible creators through the TikTok Creator Fund, but unfortunately, this feature isn’t yet available in Ghana. However, you can use a VPN to switch your location to the US or UK and become eligible.
How to Qualify:
You need at least 10,000 followers
You must have 100,000+ video views in the last 30 days
Your content must follow TikTok’s rules
Once approved, you’ll start earning money based on your video views and engagement.
2. Go Live and Receive Gifts
Did you know that TikTok allows followers to send you virtual gifts during live streams? These gifts can be converted into real money through TikTok’s Diamond System.
How to Earn from Live Gifts:
Go live often and engage with your audience
Ask your fans to send you gifts
Convert your gifts into real cash through TikTok’s payout system
Popular Ghanaian TikTokers like Erkuah Official and Asantewaa make thousands of cedis monthly through live gifts.
3. Brand Deals and Sponsorships
If you have a good following (even 5,000+ followers), brands will pay you to promote their products on TikTok. This is one of the fastest ways to earn money.
How to Get Brand Deals:
Create quality videos that show your personality
Tag and mention local brands in your videos
Reach out to small businesses and offer to promote them for a fee
For example, if you review makeup products, beauty brands will be interested in paying you for promotions.
4. Affiliate Marketing – Earn Money Without a Product
Affiliate marketing is a great way to make passive income on TikTok. You simply promote other people’s products and earn a commission on every sale.
How It Works:
1. Sign up for an affiliate program (e.g., Jumia Ghana, Amazon Associates, ClickBank)
2. Get a special link to share in your TikTok bio
3. When people click and buy, you earn a commission
For example, if you promote a phone or laptop from Jumia Ghana, you can earn a percentage of every sale made through your link.
5. Sell Your Own Products or Services
Many Ghanaian TikTokers are making money by selling:
✅ Clothes & Accessories (Fashion influencers)
✅ Digital Products (E-books, online courses)
✅ Handmade Products (Beads, bags, art, etc.)
If you have a skill—like baking, hairstyling, or fitness coaching—TikTok can help you attract customers and increase sales. Just create short videos showing your work and add your WhatsApp number for easy orders.
Final Tips to Grow and Make More Money on TikTok
✔ Post consistently – At least 1–3 videos per day
✔ Use trending hashtags – Example: #GhanaTikTok #MakeMoneyOnline
✔ Engage with your audience – Reply to comments and DMs
✔ Collaborate with influencers – Helps you reach a bigger audience
Conclusion
Making money on TikTok in Ghana is possible even if you’re just starting out. Whether through brand deals, live gifts, affiliate marketing, or selling products, the key is to stay consistent and keep creating valuable content.
Are you ready to start making money on TikTok? Let me know in the comments which method you’ll try first!
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