When MLB Commissioner Rob Manfred walked to the podium to announce the first overall pick on Sunday draft, some in the crowd of Los Angeles mocked. While most of the commissioners received such treatment, Manfred's public approval had been devastated from this time due to wrong steps and controversy.
He called the World Series Trophy "a piece of metal." No player was disciplined in the scandal stealing the sign of Houston Astros. Last season, MLB used two types of balls with different characteristics without telling anyone. Under Manfred's supervision, MLB utilizes minor league control and cuts 42 teams, unpopular decisions (despite rational business possibilities). MLB recently agreed to complete the class action lawsuit over a small league wage violation of $ 185 million, and Manfred said on Tuesday that he "rejected the premise that (small league) was not paid with a decent wage." Class A players only receive $ 500 per week for their seasonal jobs, although MLB owners have begun to provide housing for most players this year.
Manfred is also the face of the owner of the long offseason locking that pushes sports to the verge of losing the regular season. Unlike the 1994-95 strikes, when most public blame players, voting found more fans pointing their fingers on ownership this time. Manfred might have helped the owner win the labor negotiations, but they did not win the battle of public relations. And the failure of homework may occur in the regular season - Manfred must explain this summer that, no, he does not hate baseball.
This is a long list of communication errors and unpopular decisions. However, putting aside the tone, where is the game standing in the middle of the eighth season of the responsible Manfred? Does he understand the challenges faced by the game and does he have a plan to overcome it? Which part of the performance that we can measure objectively? What might be the boss - the owner - consider when they evaluate
Presence
MLB, like all entertainment businesses, is trying to grow income and add new fans. One big problem: the customer base that pays shrinks is not like other sports.
MLB's on Pace for the worst season of attendance in a year that was not dramatically affected by Covid since 1995 and 1996, when the sport came out of a destructive attack.
The presence of MLB peaked in 2007 and has gradually declined since then, and the decline has been accelerated in recent years.
From 2007-19, attendance decreased by an average of around 1% per year, and a total of 14%. But compared to 2019, the last full season without covid limits, the presence dropped 7.5% this year.
At present, the presence per match has fallen 13.6% since the first year of Manfred in 2015.
It seems that there is no surge in attendance in the second half.
From 2010-2019, the presence of MLB at the end of the season is 4.4% better than the number March/April. This year, the presence only rose 0.8% in the season compared to April. Soon, children will return to school and more teams will come out of the playoff pursuit.
Another way to see this: MLB loses 11 million fans who pay directly from 2007 to 2019, and will lose five million compared to 2019 if the average applies. MLB at speed to attract 63.4 million fans this year, which will be the lowest sign since 1997 (63.1 million).
This will mark a decline of 20% from the peak of 2007 - a surprising decline.
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