Guinness World Records Blocks Ghanaian TikToker's Longest Eating Marathon Attempt
Guinness World Records (GWR) has rejected an attempt by popular Ghanaian TikToker, Clementina Nkrumah, better known as Afua Nash, to break the record for the longest eating marathon. Afua Nash had planned to undertake a challenging four-day, seven-hour, and 20-minute eating marathon, which she was set to begin on Monday, November 11, 2024. However, her ambitious attempt was halted after GWR clarified its updated guidelines for food consumption records.
In a response to a social media post promoting Afua Nash’s planned record attempt, Guinness World Records explained that it no longer recognizes records based on extended eating durations. Instead, the organization has shifted its focus to records that measure the rate of consumption within a short and specified timeframe. The new guidelines, which reflect GWR’s commitment to streamlining and standardizing eating records, limit attempts to a maximum of three minutes, depending on the type of food.
GWR addressed the issue directly on Twitter, stating, “We no longer monitor records for eating over a long period of time, though we did in the past. Nowadays, we still have consumption records, but they are based on the rate of consumption and are limited to a short time frame of up to three minutes, depending on the food.”
This policy update means that Afua Nash’s record attempt, which was based on duration and endurance, no longer meets GWR's criteria. The decision has been a blow to the TikTok star, who is known for her engaging and often extreme food-eating challenges, which she regularly shares with her large online following. Afua Nash had hoped to make history with her continuous eating challenge, which would have stretched over multiple days.
The shift in Guinness World Records’ policy is part of a broader effort to standardize and regulate the growing trend of competitive eating. While consumption records based on speed—such as how much food can be eaten within a specific time frame—remain eligible for recognition, longer-duration attempts are now outside of their scope.
For Afua Nash, the dream of breaking a world record in the food-eating category will need to be reimagined. She will likely have to adjust her approach to fit within GWR’s new parameters, focusing on speed rather than endurance. The update has sparked a conversation about the future of competitive eating records and what it takes to achieve global recognition in the field.
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