Stonebwoy, one of Ghana’s most celebrated dancehall artists, has refuted claims that the genre he represents is a hindrance to the country’s music industry. Speaking passionately during an interview with Andy Dosty on HitzFM’s Daybreak Hitz, the globally recognized musician defended dancehall's contributions to Ghana’s economy and cultural identity.
According to the "Pull Up" hitmaker, dancehall has brought significant economic benefits to Ghana. He highlighted how the genre’s festivals and events generate income across various industries, including hospitality and aviation. “Dancehall has put money in the pockets of hotels and airlines that bring foreigners to the country. It pays people to work during that week and creates numerous job opportunities,†Stonebwoy explained.
The artist expressed disappointment in the notion that dancehall is the root of challenges in Ghana’s music industry. He believes such criticisms arise from a misunderstanding of the genre's role and impact. "Dancehall supports a far-reaching ecosystem that sustains countless livelihoods. It’s unfair to single out one genre as the problem," he stated confidently.
Stonebwoy also addressed the broader misconception that Ghanaian music should conform to a single genre to succeed internationally. He vehemently disagreed, stating, "I do not believe in that at all. Even if I used to, I don’t anymore. The idea of having one genre to push Ghanaian music is unrealistic. We need everyone."
The multi-award-winning musician drew parallels to the global success of countries like the United States, which dominate the entertainment scene by promoting diverse genres rather than focusing on just one. "The United States thrives because it embraces variety. From hip-hop and country music to pop and R&B, they don’t limit their creativity to one sound," he argued.
Stonebwoy called for a similar approach in Ghana, urging local artists to embrace their individuality and explore different musical styles. He emphasized that a country as culturally rich as Ghana should celebrate its diversity. "A country blessed with a rich cultural heritage should be allowed to express it in diverse ways," he said.
The artist, whose influence extends beyond music into advocacy and philanthropy, acknowledged that the music industry does face challenges. However, he insisted that dancehall should not be scapegoated. Instead, he called for unity among Ghanaian artists to elevate the industry collectively.
In response to those advocating for a singular genre to define Ghanaian music, Stonebwoy cautioned against oversimplifying the issue. He explained that Ghana’s music identity should not be limited to one style but rather reflect the nation’s dynamic cultural landscape.
"Dancehall is not just a genre; it is a movement that connects people, tells stories, and creates opportunities," he noted. Stonebwoy believes the criticism of dancehall stems from a lack of understanding of its potential and the opportunities it presents for economic and cultural growth.
The artist also pointed out that diversity within the music industry allows for innovation and creativity. He encouraged his fellow musicians to take pride in their unique styles and contribute to Ghana’s global music presence. "There is room for everyone—afrobeat, highlife, hip hop, and, of course, dancehall. Each genre brings something valuable to the table," he explained.
Stonebwoy further shared his vision for the future of Ghana’s music industry. He called for increased investment in artist development, infrastructure, and platforms that promote local talent on the global stage. "If we want to compete internationally, we need to invest in our musicians and the industry as a whole. That’s how we’ll create lasting impact," he remarked.
The artist’s remarks also touched on the misconceptions about dancehall as a genre associated with negativity. He urged critics to view it through a broader lens, recognizing its role in uniting people and fostering cultural exchanges.
Stonebwoy’s passion for the topic reflects his commitment to not only his craft but also the growth of Ghana’s music industry. As one of the nation’s most successful artists, his advocacy for diversity and unity carries significant weight.
The artist concluded his interview with a powerful message: "Ghana’s music is a reflection of its people—vibrant, diverse, and full of life. Let’s embrace every genre and every artist who contributes to this beautiful tapestry."
Stonebwoy’s words serve as a reminder that the success of Ghana’s music industry lies in its ability to celebrate its rich diversity rather than confining itself to one sound. His perspective challenges stakeholders to rethink their approach and work together to build a thriving and inclusive music ecosystem.