TikTok has evolved beyond just an entertainment platform—it’s now a powerful tool for making money. With millions of users actively engaging with content, the platform offers multiple ways to earn, whether you’re an influencer, content creator, or business owner. In this guide, we’ll break down 10 proven ways to make money on TikTok and how you can get started.
1. Join the TikTok Creator Fund
The TikTok Creator Fund pays eligible creators based on video performance. To qualify, you must:
•Be at least 18 years old
•Have 10,000+ followers
•Get at least 100,000 video views in the last 30 days
•Be based in an eligible country
To maximize earnings, focus on viral, engaging content and post consistently.
2. Live Streaming and Gifts
TikTok allows creators to go live and receive virtual gifts from fans, which can be converted into real money. To use this feature:
•You need 1,000+ followers
•Engage with your audience through Q&As, challenges, or behind-the-scenes content
•Encourage followers to send TikTok Coins, which you can later cash out
3. Brand Partnerships and Sponsorships
Brands are actively looking for influencers to promote their products. If you have a strong following, you can land paid brand deals by:
•Reaching out to brands in your niche
•Signing up for TikTok Creator Marketplace to connect with advertisers
•Creating engaging sponsored content that doesn’t feel like an ad
Top influencers can make hundreds to thousands of dollars per post.
4. Affiliate Marketing
Affiliate marketing allows you to earn commissions by promoting products and getting paid per sale. Here’s how to do it:
•Join affiliate programs like Amazon Associates, ClickBank, or ShareASale
•Add your affiliate link to your bio or TikTok Shop
•Create reviews, tutorials, or “TikTok Made Me Buy It” videos to drive sales
5. Sell Your Own Products
TikTok Shop allows creators to sell products directly on the platform. If you have a brand, clothing line, digital products, or merchandise, you can:
•Set up a TikTok Shop account
•Promote your products through engaging content
•Use trending challenges to drive sales
Even if you don’t have a product, you can start with dropshipping or print-on-demand.
6. Offer Paid Shoutouts and Promotions
If you have a good following, smaller brands and creators will pay you to shout them out. To get started:
•List your profile on shoutout marketplaces like Shoutcart or Heepsy
•Offer video promotions, duets, or stitches
•Charge a fee per post, depending on your audience size and engagement
7. Sell Online Courses or Coaching Services
Are you an expert in a field? You can monetize your knowledge by selling:
•Online courses on platforms like Udemy or Teachable
•1-on-1 coaching for skills like social media growth, business, or fitness
•Exclusive content through platforms like Patreon
Use TikTok videos to offer free value, then direct followers to your paid services.
8. Monetize Your TikTok Account on YouTube
Repurpose your TikTok videos on YouTube Shorts and apply for monetization once you hit:
•1,000 subscribers
•4,000 watch hours or 10 million Shorts views in 90 days
By cross-promoting content, you earn from ad revenue while growing a second income stream.
9. Run TikTok Ads for Businesses
Businesses need TikTok ad experts to run viral ad campaigns. If you understand TikTok marketing, you can:
•Offer ad management services
•Run UGC (User-Generated Content) ad campaigns
•Work as a TikTok growth strategist for brands
You can find clients on platforms like Fiverr and Upwork or market your services directly on TikTok.
10. Become a TikTok Account Manager
Many businesses and influencers struggle to grow on TikTok. If you’re good at content creation, trend analysis, and engagement, you can:
•Manage TikTok accounts for brands
•Offer content strategy and hashtag research
•Charge a monthly fee for managing accounts
This is one of the best long-term ways to make money on TikTok without being on camera.
Final Thoughts
TikTok is full of money-making opportunities—you just need to pick the method that suits you best. Whether you monetize through brand deals, affiliate marketing, live gifts, or selling products, consistency and engagement are key to growing your income.
Ready to start making money on TikTok? Pick one strategy and take action today!
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