The Economic Community of West African States (ECOWAS) has officially
launched the ECOWAS Media Excellence Award, an initiative aimed at recognising
journalists and storytellers who have contributed significantly to promoting
peace, development, and democracy across the region. The award seeks to honour
impactful voices whose work reflects the experiences and aspirations of the
people of West Africa.
The jury responsible for evaluating entries has convened in Abuja, Nigeria,
where deliberations began on April 9 and are expected to conclude by April 12,
2025. The selection panel comprises seven prominent experts representing the
three official languages of ECOWAS—English, French, and Portuguese. These
jurors bring a wealth of experience and knowledge to the selection process,
ensuring that only the most outstanding works receive recognition.
The panel includes notable figures such as Mr. Mambureh Njie, Special
Advisor on Economic Affairs to the ECOWAS President; Mr. Joel Ahofodji, Head of
Communication at the ECOWAS Commission; and Professor Abdoulie Gassama, who
serves as the President of the Jury. Their combined expertise covers a broad
spectrum of communication and development fields, further reinforcing the
credibility and depth of the awards process.
The assessment criteria include originality, ethical standards, societal
impact, and technical quality. These standards are carefully applied as the
jury reviews submissions across multiple categories, beginning with television
productions. Through this initiative, ECOWAS underscores its dedication to
supporting free media, regional cooperation, and stories that accurately
represent the realities within its member states.
During the event, several speakers took the opportunity to highlight the
transformative power of journalism in shaping public discourse and influencing
positive change. They emphasized that the role of the media is critical in
nurturing democratic institutions and promoting social progress in West Africa.
The ECOWAS Media Excellence Award represents more than just recognition; it
serves as a platform to encourage journalists to continue producing meaningful
content that reflects the diverse cultural, political, and economic narratives
of the region. It also seeks to strengthen the role of the media in promoting
transparency, good governance, and a unified regional identity.
As the jury’s work progresses in Abuja, expectations remain high for the
announcement of winners who will emerge as the most influential media voices
shaping the future of the West African sub-region.
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