In a major development that has stirred excitement across the global pageantry community, Thai entrepreneur Nawat Itsaragrisil has officially been appointed the new executive director of the Miss Universe Organisation. The announcement is pivotal for the iconic beauty pageant, as it gears up for its 74th edition set to unfold in Thailand later this year.
Nawat, the founder of Miss Grand International, brings a wealth of experience and a dynamic vision to the role. Known for revitalising beauty pageants with vibrant creativity and a commitment to global appeal, his leadership promises an exciting new era for Miss Universe. This news followed closely after he acquired the Thai franchise earlier in the year and after receiving the green light to host the next Miss Universe competition.
The appointment was revealed through posts on the official social media accounts of Miss Universe and Miss Universe Thailand. Nawat enthusiastically reshared congratulatory messages and mentions from across the pageant world. Among those cheering for his new position was Miss Grand International 2024 runner-up CJ Opiaza, who shared her support via social media, further amplifying the buzz around Nawat’s ascent.
Before making his mark with Miss Grand International in 2013, Nawat was no stranger to the beauty pageant scene. He served as the director of Miss World Thailand, a role in which he honed his skills in event management and international branding. His return to the global spotlight through Miss Universe marks a full-circle moment that fans and industry insiders are watching with keen anticipation.
Despite this shake-up in leadership, the ownership structure of the Miss Universe Organisation remains unchanged. Mexican businessman Raul Rocha continues in his role as president, while Thai businesswoman Anne Jakrajutatip remains chief executive officer. Both co-owners have expressed support for Nawat’s appointment, signalling a united front in what promises to be a historic year for the organisation.
The 74th Miss Universe pageant is slated for November 21 and will take place at Thailand’s Impact Challenger complex. Victoria Kjaer Theilvig of Denmark, the reigning Miss Universe, will pass on her crown in what is expected to be a glittering and unforgettable ceremony.
Interestingly, fans of Nawat's original brainchild will not have to wait long for another spectacle. The 2025 edition of Miss Grand International is also scheduled in Thailand and will occur a month prior, on October 18, at Bangkok’s MGI Hall. The current titleholder, Rachel Gupta of India, will be present to crown her successor in what is shaping up to be a golden year for Thai-hosted international pageants.
This new chapter for Miss Universe, under the strategic guidance of Nawat Itsaragrisil, signals more than just a change in leadership. It represents a forward-looking approach to global pageantry, one that merges tradition with innovation, and glamour with meaningful impact. With Thailand playing host to two of the world's most-watched beauty events, 2025 promises to be a landmark year for fans and participants alike.
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