The Best Investment Apps and Sites for Brokers in 2025
In the ever-evolving world of investing, brokers need cutting-edge tools to stay competitive. Whether you’re a seasoned trader or just stepping into the world of brokerage, having the right platform is crucial for success. With so many options out there, we’ve rounded up the best investment apps and sites that brokers should consider in 2025—each offering a unique set of features, intuitive design, and powerful tools for research and execution.
1. Interactive Brokers (IBKR)
Best for: Advanced traders and global investors
Interactive Brokers consistently ranks among the top choices for professionals. With access to 150+ markets in 33 countries, low fees, and a powerful trading platform (Trader Workstation), it’s ideal for brokers who need depth and precision.
Key Features:
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Low commissions and tight spreads
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Comprehensive research tools
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Fractional shares and cryptocurrency support
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Automated trading via APIs
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Excellent mobile app (IBKR Mobile)
2. TD Ameritrade (thinkorswim)
Best for: Active traders and options specialists
Thinkorswim, TD Ameritrade’s flagship platform, offers robust charting tools, customizable strategies, and real-time data—all without platform fees. It’s a go-to for options traders and day traders.
Key Features:
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Advanced technical analysis tools
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Real-time data feeds and Level II quotes
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Paper trading to test strategies
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Excellent educational content
3. eToro
Best for: Social trading and crypto exposure
eToro blends traditional investing with social features, letting brokers track and copy trades from top investors. It’s especially appealing to newer brokers and those venturing into crypto or copy trading.
Key Features:
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CopyTraderâ„¢ system
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Wide range of assets including stocks, ETFs, and crypto
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Zero commission on stocks (conditions apply)
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User-friendly interface
4. TradeStation
Best for: Algorithmic and high-frequency traders
TradeStation is popular among quant traders and those who code their own strategies. It supports custom scripting with EasyLanguage and offers deep historical data for backtesting.
Key Features:
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Professional-grade tools for algorithmic trading
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EasyLanguage for strategy development
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Access to futures, crypto, and options
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Dynamic charting and order management
5. Fidelity Investments
Best for: Long-term brokers and retirement planning
Fidelity’s platform is trusted by both retail and professional investors. While it doesn’t cater to high-frequency trading like some others, its research depth and customer service make it a strong all-around option.
Key Features:
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No commissions on stocks and ETFs
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Top-tier research and analyst reports
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Excellent customer service
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Robust retirement tools and planning calculators
6. Robinhood
Best for: New brokers and mobile-first traders
Robinhood helped pioneer commission-free trading and remains a favorite for its simplicity and mobile-first approach. It’s best suited for brokers who want a clean UI and straightforward tools.
Key Features:
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Simple and intuitive interface
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Real-time market data
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Options and crypto trading
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Instant deposits and fractional shares
7. TradingView
Best for: Chartists and technical analysts
While not a brokerage itself, TradingView is a must-have tool for brokers who live and breathe charts. It integrates with several brokers, allowing for execution directly from charts.
Key Features:
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Powerful charting with 100+ indicators
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Community-shared strategies and scripts
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Custom alerts and Pine Script support
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Broker integration (e.g., TradeStation, OANDA)
Final Thoughts
As a broker, your choice of platform can make or break your efficiency, especially in fast-moving markets. Whether you're all about automation, deep analysis, social sentiment, or low-cost execution, there's a platform tailored to your style. In 2025, the best investment apps are more powerful, more mobile, and more customizable than ever.
Pick the one (or a combination) that fits your workflow, and you’ll not only trade smarter—you’ll trade with confidence.
Want a downloadable comparison chart or personalized recommendations based on your trading style? Just let me know!