By definition, estate agents' role is to facilitate property owners in selling their properties. You loathe them or like them, they are responsible for selling the bulk of properties in the UK. The role of an estate agent is explained herein. The estate agents perform all the activities as defined for their role or not, is another question.
First, an estate-agent has to estimate an accurate price for your property. They are well aware of the market rate and do evaluations on a continuous basis. Based on this information, they can tell you the currency worth of your property. The person who does the evaluation must be qualified from the Royal Institute of Chartered Surveyors or from the National Association of Estate Agents. The price the agents fix should be low enough to attract the maximum number of potential buyers. Nevertheless, you should not lose money on the property. Some estate agents will jack up the price to gain advantage for negotiation.
The second function of an estate expert is to present your house properly to the potential buyers. Therefore, you should highlight the strong points about your house for the estate agent to note. This would help him in better defining the strengths of your house to the potential buyers.
The third function of an estate-agent is to advertise your property. The quality and placement of these advertisements are important. Estate agents will advertise your property in the local papers, on their websites and on promotional brochures and listings.
The next activity of an estate agent involves showing your house to the potential buyers. Some agents advertise the property and wait hoping that it will attract customers itself. Others take eager interest and work quite hard to sell it.
The estate agents handle the entire selling process. They handle the legal proceedings once a sale is finalised. Measuring the property, preparing the sale agreement, and negotiating the terms, all is done by the estate agent. Some estate agents eagerly help buyers, yet some buyers complain about their services.
Whom do you communicate with in an estate agency and how, often is another important point. Calling up every minute to check is not going to help in selling your property. You should call your estate agent when it is required and get yourself updated about the proceedings.
All these points have to be discussed with the estate agent, as he will be showing the house to the potential buyers and negotiate with them.
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